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PUBLIC INFOR1'1ATION PANEL MEETING
HOUSING RESOURCES COMMITTEE
June 16, 1967
The fublic Information Panel met on Friday, June 16, 1967, at 1:30 p.m.,
in Mr. -Cecil A. Alexander's office, Standard Federal Building.
The following
were present:
Mr. Dale Clark, WAGA-TV, Chairman Public Information Panel
Mr. Ernest Pharr, Atlanta Inquirer
Mr. Reese Cleghorn, Atlanta Journal
Yir. J ack Lange, Editor, Atlanta Magazine
Mr. Cecil A. Alexander, Chairman Housing Resources Commi.t tee
Mr. Ray Moore, WSB-TV
Mr. Jim Wood, WAOK, Vice-Chairman Public Information Panel, Mr. James L
Townsend, Townsend & Associates, member Public Information Panel, and invited
guests, Mr . Eugene Patterson, Editor Atlanta Constitution, and Yir . Thaddeus
Stokes, Atlanta Daily World were not present at the meeting.
Mr . Dale Clark, Chairman of the Public Information Panel, presided.
Mr .
Clark gave the background of the Housing Resources Committee and told how the
Public Information Panel was formed.
He stated that this panel needed to tell
the community what the problems of housi n g in Atlanta are.
The HRC's recently
prepared 11White PSiper" was discussed and the portion of this paper which pertained
to the purpose of the Public Information Panel was explained.
He also stated
that he felt the "Problem Areas" which was discussed at the HRC Executive Group
meeting would help to offer some concrete suggestions for solving housing problems
in Atlanta.
He also said that he felt that the Public Information Panel could
only inform the public and not provide solutions as proposed in the "White Paper".
Mr. Cecil A. Alexander, Chairman, Housing Resources Committee, said that ·
this was correct, but that a reporter in looking for a story might also find
some places where low-income housing could be placedo
He stated that one thing
the news should play up now is the Rockdale Urban Renewal Area.
A formal award
was made to the successful bidder June 15, 1967. Anbther pr_o ble~ discussed 'tfas
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Another problem disucussed was HUD's refusal of any area of racial concent ration,
and the fact that HUD is not specific as to wh at "racial concentration" actually
means.
Mr. Ray Moore, WSB-TV, asked Mr. Alexander to be more specific as to what
the news can actually do about HUD and other such problems.
Mr. Alexander stated that the press should meet with HUD and get the full
story and find out exactly what HUD wants and what HUD expects to get built.
Mr. Alexander also stated that he would like t o see some progress in locating
low-income housing in the northeast and eastern areas of Atlanta.
Mr. Moore asked if the prices of land were not very high in the northeastern
section?
Mr. Alexander explained that public housing can help but that the prices
were high.
He said that this Committee can do a study on this with help from
FHA,HUD, and the real estate people, and then do an information series on these
problems which are giving the housing pro gram trouble.
He also stated that he
thought this Commi~tee should find out what the problems are.
Mr. Clark asked if this Panel should be the one to do the spade work of digging
up the oppos i tion?
He said that it mi ght outline the activities for. a pro gram
for everybody and give directions for what might be done.
For example:
r adio
public s ervice announcements.
Mr . Moore aaid the most vunerable areas are church .1 :L 1ack of involvement
in this .
He said t hat there are only t wo or t hree Negro churches actually
involved as ye t; that Wesley Homes Inc . is pr oposing to build in the Capitol
Homes area and that thi s is not a real ou.tlay of cas h.
invol ved at all as ye t.
The White churches are not
He asked i f anyone else knew of any others ?
Mr. Reese Cleghorn, Atlanta Journal, said he did not.
Mr. Alexander said that the Unitarian was involved.
Mr. Cleghorn s aid that there was not much pushing to get the 221 d (J).
Mr. Clark said that the thought all the 221 d (3) was sales property.
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Mr. Alexander explained that it could be built for non-profit and for
limited dividend corporations.
that it was non-profit.
He said that one problem with the churches was
Limited dividend has some appeal because for people
with a big income it permits a substantial tax wrjte of f.
He agreed that some
effort toward inf orming the churches through the press should be made.
Mr. Cleghorn stated that he felt the press 1 s job was to report the news
and not to try to support one plan or another.
Mr. Alexander said that he believed that the education function is part
of what this committee should be doing as well as reporting and that trying to
find a platform is difficult:" .
Mr. Moore said that the press should not t ry to champion one plan or another
and that when the press does this they lose their objectivity.
Mr. Clark said that he agreed;that this was not the purpose of this Commi t tee.
That it should not generate one particular project.
He also said that this meeting
was to share views with people who need to be in an up-to - date position as to the
objectives of the HRC.
Then it should get the news out to the people.
If people
know of the obj ectives this could lead to a solution.
Mr . Cleghorn stated that the town should know if the HRC is not moving as
it should.
Mr. Moore said that if Mr. Alexander want s somebody to push his programs
that this is what the Public Information Panel is for.
Mr. Cleghorn said that he felt it would be much better to hold an informal
press conference off the record rather than as a commit tee.
Mr. Moore suggested that perhaps more public relations people were needed.
Mr. Clark suggested that a full-time publicist was needed to point out
these problems to the public.
Mr. Alexander stated that he believed that a panel which involved HUD, FHA,
HRC, and the Housing Authority would help, but the only platform or outlet for
this is the civic clubs which are open t o the presso
what is going on, they are just restricted.
problems of HUD of which the phases are:
These clubs are not against
This panel should point out the
1. economic phase
2. racial phase.
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Mr. Clark eA-plained that the problem is stimulation and suggesting a line
of action to them.
What our Committee's responsibility is, is to give the news
media in Atlanta some kind of guide for help and exposure on these problems.
He also asked if the news people on this Commit tee were knowledgeable enough
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about the problems.
Mr. Jack Lange, Editor, Atlanta Magazine, said that it would help to know
who to talk. to about certain areas.
Mr. Alexander stated that there were several people to whom he would talk
if he were going to write a study of this program:
the :Mayor, Malcolm Jones,
Cecil Alexander, the sub-committee heads, HUD, FHA, and the developers who
are up against problems.
Mr. Clark asked Mr. Alexander to give them some other names.
Mr. Alexander suggested the Intergroup Relations Section at HUD, NAACP,
and the people who are living in the slums , to get different opinions.
Mr. Moore stated that none of these people want to accept the responsibil ity
for making a statement to the press about any of these project s.
Mr. Clark suggested that the next s t ep would be to use the
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Whi te Pep er 11
and writ e a direct stat ement that coul d be sent t o everynewspaper outlet· in the City .
Mr . Alexander asked that if a newspaper decided that _this was worth a crusade
would it be out of line?
He also s ta~ed t hat t his did not mean defending one
part i cular sit e or proposal but the program i n gener al.
Mr. Moore asked if Mr. Ale:xander was saying that open housing was the answer
to all the housing probl ems i n Atlanta?
¥ir. Alexander stated that it would work only in some areas and that plans
are now being made for t he City at large .
Mr. Koore asked about the position in the Northern areas, the BOP pl~t,
and Lockheed--would these areas be useful for low-income housing?
Mr. Alexander stated that Lockheed should have s ome but that there were not
many.
There is one area outside of Oglethorpe where there has been a settlement
for years, but he stated that if he were advising people he would say that this
is expensive land.
be gotten for it.
He stated that if it were sold commercial, much more could
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Mr. Moore asked the City's position toward condemning sites?
Mr. Alexander stated that some are as have been condemned.
Yir, Clark asked if there was any ominent domain?
Mr. Alexander said that there was, but t hat im.,rket prices must be paid on
them.
Urban Renewal is the only tool that will open up large areas for public
housing.
He also said that the Chamber of Commerce has decided to take the basic
steps into this.
Mr. Clark suggested that the HRC should provide in. its budget funds for
a full-time publicist with a newspaper background.
Mr. Alexander stated that there was no such person for the Urban Renewal
Program.
He stated that we need to show what it is to live in slums.
This
Committee might arrange to take groups into t he slums.
Mr . Moore said that the Chamber of Commerce is not very active on this
as yet .
Mr. Alexander stated that he went to an Urban Renewal Committee mee t ing of
the Chamber of Commerce, and t hat t hey ~
doing something.
Mr . Cle ghorn stated that the press needs somebody to point out the things
to sponso r .
Mr. AlE:xander stated that a Housing Fund ought t o be cr eat ed but that i t was
a l ong t i me coming.
He sai d t hat one t hing whi ch should be made into an articl !?
is the involvement of. Ur ban America in this.
Mr . Moore suggested t hat a flyer be s ent t o t he church es t o inform them
of availabl e land .
Mr. Cleghorn said t hat the Community Relati ons Commission mi ght appeal to the
churches .
Mr. Moore sugge s t ed that the Mayor issue an invit ation to t he churches -who are
able to sponsor and then gi ve them a one-t wo hour brief ing session.
Mr. Clark asked if there were any prospects f or a r evolving fund for the
HRC.
Mro Alexander stated that what was needed most was a l arge fund so that
the Committee would have something to offer to the churches.
Mro Moore asked about the Civic Clubs.
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Mr. Alexander said, that the Junior Chamber of Commerce was interested but that
they needed something stable to work on and that maybe this revolving fund would
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Mr. -Cleghorn asked who?
Mr. Cleghom asked who could inform them on legal matters and requirements?
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FHA—^W.W.
Gates.
He stated that Mr. Gates had discovered that HUD will make
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loans of 3% to anybody whose house has been condemned or to anyone who must
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Mr. Clark asked if there was a reqiiirement for the 3% loan?
Mr. Alexander replied that there was.
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There being no further business, the meeting was adjourned at 3:00 p.m.
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