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SUGGESTIONS FOR GRAPHIC PRESENTATION TO NATIONAL LEAGUE OWNERS I. Population - The idea here is to show them the rapid growth of Atlanta, the city's position as the population center of the Southeast, and the center of a vast, untapped audience potential for major league baseball. a. Chart showing population growth of 5-county metro area s i nce 1930 (or earlier, if desired); r esearch figur es a l r e ady compiled, chart . to be done . b. Map showing population density; radii to illustrate audience potential within 100 miles, 200 miles, .. etc. ; res e arch figure s available (Henson), a lso S. E. 0·ut l ine maps for use in making the map. c. Map showing Atlanta as population center of Southeast; 14 per cent of nation's population in 9 per cent of land area, with Atlanta at the hub . (Mi ght want to include on this map or s eparately a chart p r oj ecting population growth of Southeast t o 1976 and 2000) II . Buying p ower - The idea is to show that Atlanta people bring home enough mone y to afford baseball t i ckets , and the s i tuation is improvi ng a ll the t ime. a. Chart t o show increase in Geo r g ia ' s per c apita inc ome, re late d t o othe r cities ( Pitt s bur gh~ fo r one ) , Southeast a nd national average . b . Chart showing increas e in re ta i l s a l es, proving tha t the money being earned i s be i n g spent (but indic a ting Erosp e r ity rather than how much would be l e f t f or tickets to t he ba ll p ark ) . III. Access i bilit y - The idea i s to show Atlanta ' s conve nience to ot her cities (part icular ly b ig l eague c ities) and acce s s ibility t o the s tad i um by way of interstat e system. a. Map showi ng air r out es t o "national " citie s (which just happen to be 9 Nat ional League cities), with "funnel" sort of graphic effect showing number of daily flights between each city and Atlanta; road distance and flying time to each city shown e lsewhere on map. �N. L. OWNERS -- 2 b. Map showing same information for 10 other "national" cities (but these happen to be the 10 American League cities). IV. "Virgin territory" Idea is to show Atlanta as the cehter of the biggest single region, except the great Northwest, without a major league sports team. a. Map showing just that -- the simpler the better -yet illustrating that Atlanta is not isolated, as West Coast cities are; for example, Cincinnati is the closest major league city (454 road miles - 1 hr. 6 min. by air), but excluding West Coast cities, furthest from Atlanta are Bos LEM (1074 miles) and :t..hmcae lNt (1091 miles). V. Special material on stadium itself a. Color photograph of stadium with city skyline in background (Mr. Shelton has it; it needs mounting). b. B/W artist rendering to show stadium's relative location as to city, freeways, etc. c. Facts and figures on the stadium itself (seating, etc.) and perhaps a few odds and ends on Atlanta (hotels, etc.) �